If you are still talking about diversity, you’ve already failed
For more than a decade we have tried to tackle discrimination with surveys, but the trouble with diversity monitoring is that as we are attempting … Read more
Creative arts are crucial for those with Alzheimer’s
An Alzheimer’s or dementia diagnosis can often lead to a person becoming cut off from the things they used to enjoy, including creative outlets. But … Read more
Making age matter in the arts
So often we ask arts organisations ‘What are you doing to engage young people?’ We frequently look to technology and all its associated formats when … Read more
How do you attract more young adults like me to the theatre?
Elizabeth Logan is a 17-year-old writer and theatre A-level student from Manchester, UK. Armed with ambition, and a place on the Royal Exchange’s Young Company … Read more
Pay what you decide – make it work for you
Asking for the audience to cough up what they think a theatre performance deserves can work – but you need data writes Richard Bates. The last … Read more
My Life – a week with Christopher Hampson
Christopher Hampson, chief executive and artistic director of Scottish Ballet, shares his diary with IAM in the lead up to the premiere of the company’s … Read more
10 reasons why Generation Y aren’t rushing to classical music events
Ravers and classical music concertgoers have more in common than you’d imagine, writes Maria Roberts. Though you’ll need some novel ideas to get them into … Read more
Sacconi Quartet: keeping it fresh
The further you go on your journey together, the greater the area you can explore – that’s what Sacconi Quartet, who have been together for … Read more
Gary Clarke: remembering the miners’ strike through dance
Gary Clarke grew up in Grimethorpe, one of the towns hardest hit by the standoff between Margret Thatcher’s Conservative government and the National Union of … Read more
Power to the people
Why is it that when we talk about digital strategies and transformation there is an exponential focus on technological infrastructures and considerably less consideration of the … Read more